UNGCNA - Greenwashing: Time to stop the spin cycle
  • Type Learning
  • Level Foundational
  • Time Weeks
  • Cost Paid
Additional Details

UNGCNA - Greenwashing: Time to stop the spin cycle

Issued by Cahoot Learning

Greenwashing: Time to stop the spin cycle is a two week learning experience, delivered by the UN Global Compact Network Australia. The program equips learners with the knowledge and skills to identify and avoid greenwashing, and develop credible ESG narratives. Topics covered include: greenwashing foundations; the role of marketing & communications in sustainability; and Principles for good ESG marketing & communications.

  • Type Learning
  • Level Foundational
  • Time Weeks
  • Cost Paid
Additional Details

Skills

Earning Criteria

  • Successfully completed a 2-week learning experience focused on the knowledge and skills required to identify and avoid greenwashing.
  • Gain an understanding of basic sustainability principles through a series of content delivered by experts in sustainability. Measured with quizzes, discussions and reflections.
  • Adopting strategies to avoid greenwashing via the analysis of contemporary case studies and through the application of the ACCC 8 principles for trustworthy environmental claims.
  • Able to create communications and marketing strategies that deliver positive ESG outcomes. Delivered by industry experts in marcomms for ESG- learners explore case studies and best practice principles for positive ESG outcomes.