- Type Validation
- Level Advanced
- Time Months
- Cost Free
IBM Offering Manager Apprenticeship Certificate
Issued by
IBM
This badge earner has completed a self-study with mentorship in an Offering Manager Apprenticeship. The earner has demonstrated the ability to plan an offering launch, perform market research, and execute go-to-market strategies. The recipient has an understanding of the market place, the customer, and the business. The earner has also demonstrated soft skills for client engagement, adaptability, collaboration, communication, presentation, critical thinking, problem-solving, and decision making.
- Type Validation
- Level Advanced
- Time Months
- Cost Free
Skills
- Agile
- Apprentice
- Business And Offering Performance Management
- Collaboration
- Communication
- Design Thinking
- Go-to-Market
- IBM New Collar
- Key Outcome Metrics
- Market Opportunity
- Market Research
- Offering Business Development Review
- Offering Launch
- Offering Management
- Product Introduction
- Product Management
- PWID-B0489500
- Routes-to-Market
- SaaS
- Survey Tools
- User Experience
Earning Criteria
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Demonstrate understanding and ability to execute Go-to-Market (GTM);
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Demonstrate understanding and ability to execute Routes-to-Market (RTM);
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Understand and demonstrate Product and Offering Management Fundamentals;
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Demonstrate Offering Business Development Review (OBDR) knowledge;
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Demonstrate a basic understanding of Software as a Service (SaaS);
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Demonstrate comprehension and ability to use market research practices and tools;
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Successful completion of the Offering Manager Apprentice final program project, as validated by the assigned IBM mentor.